SHEENA
Sheena has spent her entire career in the creative space — working with brands on content strategy, campaigns, and visual storytelling long before it was called content marketing. As our creative director and primary photographer, she's the one with the vision on set, the eye in the viewfinder, and the instinct for what's going to resonate with an audience versus what's just going to look pretty.
Her design and photography have been featured in Apartment Therapy, Dwell, Parade, Newsweek, and ROVA Magazine, as well as several best-selling design books — recognition that speaks to both her eye for aesthetics and her ability to create work that connects with people on a larger scale.
She also built and runs our own creator channels, which have generated millions of views across the RV, travel, and dog content spaces. That experience — of actually growing an audience from scratch and understanding what makes people stop, watch, and share — is something she brings to every brand project we take on.
JASON
Jason spent a decade as a senior project manager in the corporate world while videography was just a weekend hobby — until it wasn't. He'll tell you that decade was the best creative education he ever got — not because of the creativity, but because of everything else. Timelines. Communication. Keeping twelve moving pieces from turning into a disaster.
He now runs all video production, drone coverage, and on-set logistics for every project we do. He's an FAA Part 107 certified drone pilot with 8+ years of experience, and the reason our shoots run on time, on budget, and without any of the chaos that gives creative productions a bad reputation. Contracts within 24 hours. Assets delivered organized and ready to use. Nobody chases us down for updates because we're already sending them.
Off camera he's meticulous. On camera he once fell out of a zero gravity chair in front of millions of TikTok viewers. Both things are true and we think they tell you everything you need to know about him. When clients tell us the process was surprisingly smooth — that's Jason. The entertainment — complimentary.
GUS
Gus Fring joined the team in 2022. He weighs seven pounds, is built like a cotton ball, answers to the name of a Breaking Bad villain, and has been running this operation ever since.
He's a professional brand influencer (yes, really lol) featured on our @sheenaandjason channels, where he's partnered with Chewy, PetSmart, VCA Animal Hospitals, Bond Vet, Crumps Naturals, Waggin' Train, and more. His most notable campaign — a Chewy holiday shoot involving big hair, red turtlenecks, and a plaid dog sweater — generated 7 million organic views. He was the most composed person on set that day.
His skill set is genuinely impressive. He sits, stays, shakes, twirls, whisper barks, poses for photos on command, plays a ukulele, and rides a skateboard. His signature move is a full dressage horse trot that he performs on command with an air of quiet dignity that the rest of us aspire to.
On set he's calm, well trained, and completely unbothered by lights, strangers, or being dressed in a costume. He doesn't break character. He doesn't have bad angles.
behind the scenes
